I know I’ve been emailing more than usual lately, but that’s because I genuinely believe the Alliance can help more creatives do better work, land better clients, and build better businesses.
While I’ve been focused on growing that, a few other updates slipped through the cracks… so here’s the full catch-up:
🏆 Finished Judging for Logo Lounge Awards - I just finished up judging over 3000 logos for the Logo Lounge Awards. There’s some amazing talent out there! You can submit your logos for next year here.
🦩 Featured in Brand Mascot Documentary - Pinky and I appeared in a Documentary about Brand Mascots by Stef Hamerlinck. It’s an enjoyable 25min watch that goes into why they work, why they vanished, and why they’re returning. Catch us around the 20.30 min mark.
Brand Builders Alliance Updates
🔥 100 Founding Member Spots = SOLD OUT!
We have officially sold out our 100 Founding Member spots and doors are now closed. If you missed out this time, you can join our waitlist for the next time we open.
🔥 Member Coins - We sent physical laser-engraved coins to every founding member around the world.
Jamie Brindle - Building a Scalable Freelance Business
Brandon Coleman Jr - Live Brand Coaching
Paul Mikhay - Q&A with Bloom CEO
Rob Meyerson - How to Name a Brand: Lessons from 10,000 Names & 46,000 Votes
Steph Zahalka - Stop Selling the Service. Start Selling You.
🤝 New Partnership with Bloom.io
We have teamed up with Bloom.io and that means JUST Creative & BBA community members can get 50% off our fav CRM for creatives.
👥 2x Members Spotlighted
We have some amazing members inside the Brand Builders Alliance. We just featured Felice and Alex with some brilliant work!
📍 IRL Meet Up: Birmingham Design Festival, UK - Our first IRL group event — can’t wait to connect with members face-to-face. I sadly won't be able to make it being here in Sydney.
📚 New Resources - Proposal templates, a growing book library, and a GPT-powered proposal writer.
🧢 Merch Drop - Members are repping Hoodies, mugs, notebooks, stickers and more!
🏆 New BBA Ally Awards - We’re recognizing members with real prizes for showing up, supporting, and growing.
🏆 Member Wins - Members are making momentum and are sharing wins big and small.
Doors are now closed but we will open our doors again later in the year. Join the waitlist to get notified when we reopen.
Download Your Business & Brand Building Blueprint (Free)
Anya put it best:
"This is what I’ve been missing my whole life.”
If you haven’t grabbed the Business & Brand Building Blueprint yet, now’s the time. It’s a step-by-step framework to help creatives sharpen their strategy, attract better clients, and grow their business with confidence.
New milestone tracker and graphs coming soon.
🎙 Guest Appearances on Podcasts
Check out a few podcasts I was recently a guest on:
Whether you’re a strategist, creative, or entrepreneur, learn big notion about branding and your brand’s role in shaping culture, not just selling into it.
Learn Account-Based Experience (ABX) strategy that unites marketing, sales, and customer success to drive focused, sustainable brand growth.
And stay tuned for a new one coming out this with Michael Bungay Stanier on Coaching for Brand Builders.
🚀 Brand Builders Summit '25 (Sep 16-19)
The Brand Builders Summit is back — and this year, we’re going interstellar.
Mark your calendars for September 16-19, 2025, and get ready for the Brand Builders Summit: Brand X-Pedition, a free, 4-day virtual x-perience designed to help you build better brands and accelerate your creative career.
Stay tuned — I’ll be asking for your input later this week.
An Apology & Personal News
Unleash AI Summit - I issued an apology for the poor user experience put forward by our hosts of the Unleash AI Summit.
4th Joining The Flock - In personal news, we just announced baby #4 incoming this September!
Phew, what an update!
Can you believe we are practically in June already?
Thanks for being here.
Whether you’re new or have been around since JUST Creative’s early days, I’m grateful for your time and trust!
— Jacob Cass 🦩JUST Creative Flock Ordinary. Dare to Flair. Build a Stand Out Brand → Book your free call
Don’t go it alone! Join the Brand Builders Alliance™ — the ultimate membership for brand builders. Get the support, guidance, and resources to master branding and grow a thriving creative business.