JUST Creative FLAIR™

Hey Reader Big news in the design world this week... Affinity just went “free forever.” Bold move. But also… maybe a clever funnel straight to Canva? As someone who’s been an Adobe user for 20 years (and a long-time Adobe Partner who’s referred thousands of creatives), I use their tools daily. That said, I'll admit... I’ve got a mild case of subscriptionitis. So I totally get the appeal of “free.” Inside Brand Builders Alliance™, our members have been chatting about this all week. And also on...

Hey Reader A few quick updates from my world this week: AI is officially everywhere. From strategy to design, and even gardening, AI has crept its way into many things I do. I reflected on this and compiled a list of ways I’m using AI daily, plus a full AI tools round-up for those wanting to level up their workflow. We just released two JUST Branding Podcast episodes, one with Laura Ries on The Strategic Enemy where we discuss why great brands need a villain and another with Todd Irwin on...

[✖️] Meet the ENCORE All-Stars Yup... We’re bringing back some of the brightest minds from the 2025 and 2024 Brand Builders Summits — for a brand new, live event: Brand X-Pedition ENCORE | October 22–23, 2025 16 world-class speakers 4 power-packed panels 2 transformational days These aren’t recycled sessions. They’re all-new, hand-crafted expert panels — complete with live Q&A — designed to help you tackle real creative challenges across design, strategy, business, and implementation. 🎟 Your...

[✖️] You're invited to Brand X-Pedition ENCORE Hey friend! After the Brand Builders Summit wrapped… I asked for your feedback. Your answer? More live panels. Longer sessions. More face-to-face time. And honestly — same. These live panel sessions were some of my favorite moments too! We could get real, go deeper, hear from different perspectives all while answering your questions live. So we’re bringing that energy back! 🎉 Introducing Brand X-Pedition: All-Stars ENCORE October 22–23 — 2 days,...

Big news + what's next! Hello friend! If you’re new here, welcome! I’m Jacob Cass — brand strategist, designer, podcaster, and founder of the Brand Builders Summit + Alliance. You probably landed here through the Summit, and this newsletter (JUST Creative Flair) is where I share branding insights and resources. Subscribers also get access to a FREE bundle of branding & design tools. Grab it here. Since there are a few thousand new faces, let me reintroduce myself (and thank long-time readers...

[✖️] Brand X-Pedition Wrap-up Hi Reader, First off — thank you. Whether you tuned in live, caught replays, joined the chats, or watched quietly from orbit, I’m grateful you were part of the Brand X-Pedition. After four epic nights running on rocket fuel from 10pm to 10am during the summit, I snuck away for a quick weekend to recharge… but there’s no rest for this captain — baby #4 is due next week 😅 I’m still working through a galaxy of messages, DMs, and emails, so if you’re waiting on a...

[⭐️] Catch What You Missed — And Rewatch Anytime Hey Reader I've been getting countless emails & messages about how to get the replays and I don't blame you... last week was packed! (I'm still recovering!) With 60+ sessions at the summit, it was nearly impossible to catch everything live or even within the 72-hour replay window. That’s where the Star Pass comes in. It gives you lifetime access to all summit replays, plus a curated collection of branding tools, templates, and resources from...

📡 Incoming transmission from Star Command… 🚀 Engines ready, boosters locked — the full Brand Builders Summit 2025 lineup has been deployed. We’ve just dropped Round 6 (our final speaker reveal), along with the complete list of LIVE workshops — immersive, tactical sessions designed to fuel real breakthroughs in your brand, business, and mindset. Let’s x-plore the last brilliant minds boarding the Brand X-Pedition… 🌟 ROUND 6 SPEAKER REVEAL Now joining our 40+ speaker lineup: Steve Guberman –...

📡 Incoming transmission from Star Command… Brace for impact, brandonaut... Round 5 has landed, and it’s packed with strategy heat, design brilliance, and one x-plosive showdown you won’t want to miss. This round? We’re talking high-stakes design battles, VIP-only strategy workshops, and a cosmic crew of branding stars ready to teach, inspire, and launch your business to the next orbit. Let’s x-plore who just boarded the Brand X-Pedition… 🚀 🚀 Reminder: What is the Brand Builders Summit? The...

👁️🗨️ Attend Live to Unlock the Mystery VIP Speaker Greetings brandonaut, 📡 You have an incoming transmission from Star Command… Round 4 of the Brand Builders Summit is here — and this drop includes: Six new stellar speakers A Platinum Sponsor shaping the future of client work 🚨 And a mystery branding icon who will only be revealed live at the event… More on that in a sec. 🚀 What is the Brand Builders Summit? A 4-day virtual event (Sept 16–19) to help you become a Star Brand Builder —...